ALANNA NATHANSON
CHIEF CREATIVE OFFICER
Alanna is one of those rare creatives that actually loves business, so…she started one. She’s grown brands in every category, while winning a multitude of top industry awards. 10 + years in, she’s proud to have helped build G&G into an A-list indie shop, which has won both creative and business accolades, including Top Employer for Young People 5 years in a row, Canada’s Growth 500 for fastest growing companies and Silver Ad Age Agency of the Year. While overseeing meaningful, memorable work that drives success, she has also instructed/mentored at the Miami Ad school, Co-Founded the Mighty Women List, launched a gin company and most impressive, binged all of Netflix.
NATALIE ARMATA
CHIEF CREATIVE OFFICER
Natalie has always made the impossible possible. No challenge has been too great: from rising to the top of her field in art direction and design, to running an income property mini-empire, to starting an advertising agency, she can simplify the overwhelming into the achievable with her razor-sharp vision, resilience and tireless energy. She’s worked on every category and at top agencies, while winning national & international awards in the process. She mentors students, speaks on panels and has taught at the Miami Ad School. She fearlessly launched G&G based on her own ethos: Be Brave, Be Decent.
Andrew McWiggan
Partner & Chief Revenue Officer
Aussi born and bred, Andrew has spent the past decade in Canada nurturing start-ups and generating success for businesses in diverse industries. He serves as Partner & Chief Revenue Officer (CRO) of G&G while holding the same role at G&G’s parent company, Acart. Prior to G&G and Acart, he co-founded Levis Technologies and Levis Media, pioneering digital solutions for real-world business challenges. He lives and breathes G&G’s ethos, upholding brand integrity while embodying a commitment to excellence. His relentless pursuit of growth is what drives real business results for his clients. If you seek to elevate your brand’s impact, he stands ready to collaborate and explore new horizons with you. All with a friendly “G’day Mate.”
Theresa Forman
Partner & Chief Strategy Officer
Theresa serves as Partner & Chief Strategy Officer of G&G, while holding the same role at G&G’s parent company, Acart. Pre G&G and Acart, she spent over three decades creating success for companies ranging from start-ups to global enterprises, in the corporate and agency world. Having sat on both sides of the table, her unique perspective has driven results across diverse sectors and industries. She not only counsels C-level clients on driving brand growth – she acts as a true business partner. That said, her best role yet is as wife and mother to three good humans, while being humbly at the beck and call of several C-suite fur babies.
Lynn Norris (bilingual)
Studio Operations Director
Lynn’s expertise is beyond compare, with a broad spectrum of roles and responsibilities that include management, design, production, and quality assurance. Fluent in English and French, her four-decade career is characterized by her passion for excellence and brand alignment. She’s overseen projects ranging from print and broadcast to website design and email marketing campaigns. Her commitment to innovation, effective team management, and continuous growth sets her apart as a respected leader in the industry. When she isn’t pushing her team to be their best, she’s pushing her personal best in weightlifting. Let’s just say there are reasons we don’t mess with Lynn.
As one of the only female-founded agencies in North America, we know the value that a different perspective can bring to any creative problem. It’s that diversity of thought and experience that we bring to our clients and cherish in our people.